eHealth Named Ovative Group as Media Agency of Records

MINNEAPOLIS, MINN. April 5, 2023 – eHealth, a leading private online health insurance marketplace, selected Ovative Group as its new full-service media agency. Ovative is an independent media and measurement firm based in Minneapolis, MN. Ovative will oversee eHealth’s omnichannel strategy and execution, including organic search (SEO) and digital experience optimization (DXO), to accelerate eHealth’s […]

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Healthcare Focus: Expansion of Minnesota Care will not cut medical costs | News

Our Minnesota legislators are currently at work in St. Paul. One of the issues they are considering is an expansion of Minnesota Care. Minnesota Care came into being in 1992 to help provide health insurance for those earning too much to be on Medicaid but earning less than 200 percent of the federal poverty guideline. […]

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UnitedHealth is the Latest Industry Player to Embrace Wearables

For more crisp and insightful business and economic news, subscribe to The Daily Upside newsletter. It’s completely free and we guarantee you’ll learn something new every day. For most people, health insurance is something they’d rather not think about. For better or worse, UnitedHealth wants to always be on your mind — and wrist. The […]

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